Future Prospects for Korean Construction Companies in the CIS Region
- 주제(키워드) International Commerce
- 발행기관 고려대학교 국제대학원
- 지도교수 Kim Jung-ho
- 발행년도 2012
- 학위수여년월 2012. 8
- 학위구분 석사
- 학과 국제대학원 국제학과
- 원문페이지 72 p
- 실제URI http://www.dcollection.net/handler/korea/000000035499
- 본문언어 영어
- 제출원본 000045717016
초록/요약
The global construction industry has shown signs of future growth in terms of its contribution to the world’s GDP, employment opportunities and rising output. The factors like increasing population and improving standards of living create opportunities for global contractors in the international construction market. Korean construction companies have almost four decades of international experience in the general construction, civil engineering and specialty trade works. Based on the accumulated knowledge about international projects and increasing demand from the CIS countries Korean companies have potential for expansion in the region. In the past the overseas construction was one of the major export incomes for Korea mainly because of plant construction and architecture projects in the Middle East. However, rising income of the CIS countries, namely Azerbaijan, Kazakhstan and Uzbekistan, creates opportunities for expansion for Korean construction businesses. The thesis research will include analysis of the current status of the overseas Korean construction, competitive advantage of Korean construction companies and their alternative strategies in the CIS market. Strategic group analysis is introduced based on the interviews and survey responses from Korean Construction companies and related institutions. In this thesis work the effects of cost strategy in achieving the competitive advantage is analyzed and proved to be valid for Korean Construction industry. The application of cost differentiation strategy is found to be applicable for the Middle East and the CIS countries; however the burden of low bid in the latter can be shared. The collaborative strategy as a means to reduce risks when operating in the CIS markets is proposed to operate in the given markets.
more목차
Table of Contents
Chapter 1. Introduction………………………………………….………………...1
Chapter II. CIS Construction Market ……………………………….…..………...4
2.1. Overview of the market……………………………………..………...6
2.1.1. Azerbaijan……………………………………………..………..6
2.1.2. Kazakhstan……………………………………………..……...10
2.1.3. Uzbekistan……………………………………………..………15
2.2. SWOT Analysis of Azerbaijan, Kazakhstan and Uzbekistan……….18
Chapter III. Overview of the Overseas Korean Construction Industry..……..…..21
3.1. General Background of Korean Construction Industry in the International Market and its Structure……………………………………21
3.2. Core Competence of Korean Construction Companies and their Strategies…………………………………………………………...…….26
3.3. Issues presently facing the Overseas Korean Construction Industry…………………………………………………………………..31
Chapter IV. Strategy Implication and Competitive Advantage of Korean Contractors in the CIS region…………………………………………….………36
4.1. Theoretical Framework……………………………………………...36
4.2. Methodology………………………………………………………...41
4.3. Results of the Survey………………………………………………..46
Chapter V. Conclusion…………………………………………………...………51
References……………………………………………….…………….…………54
Appendix. Survey. ……………………………………………….…….………...58
